Media Tool Kit

Consistency establishes trust. It is vital that Texas A&M-San Antonio logos be used in a consistent manner by all colleges, departments, offices and divisions across the university. Our logos must not be altered in any way and should only appear in black or white with "Madla" maroon accents (see Do's and Don’ts).

  • Logo downloads are available to faculty and staff for use in marketing and informational material.
  • Others wishing to use Texas A&M-San Antonio marks must seek approval from the Marketing and Communications.
  • All incentive or promotional items using University marks must be produced by a licensed vendor (contact Office of Procurement for a current list).
  • Please DO NOT stretch the logo during use. The proper way to resize the logo is by holding down the SHIFT key on your keyboard while resizing the image.

Note: Choose the proper file for the project.

  • Print Media= brochures, postcards, posters, whitepapers and displays (use Adobe Illustrator, PhotoShop, JPG or PDF file types)
  • Electronic Media= websites, PowerPoint presentations and videos (use JPG or PNG files)
  • If the vendor is requesting art in vector format, please use Adobe Illustrator or EPS files.
  • JPG files require a background (you will have a white box around the logo). If you need a transparents background, choose PNG.

Download zip folder
Download a .zip download folder of all logos

Electronic Logos (RGB) File Type

The A&M-SA Primary Stacked Mark is shown here on Light and Dark backgrounds. The Primary Stacked Mark should be used for all applications representing the A&M-SA brand.

Primary logo
A&M-SA primary stacked mark

JPG

PNG

Black and white logo 1
A&M-SA primary stacked black & white mark

JPG

PNG

The A&M-SA Primary Horizontal Mark is shown here on Light and Dark backgrounds. The Primary Horizontal Mark should be used for all applications representing the A&M-SA brand when the Primary Mark is unfit for use.

Logo
A&M-SA primary horizontal mark

JPG

PNG

Black and white logo 2
A&M-SA primary horizontal black & white mark

JPG

PNG

The Horizontal A&M-SA Secondary Mark is shown here on Light and Dark backgrounds. Use of the Horizontal A&M-SA Secondary Mark is limited to marketing and communications materials intended for audiences that are familiar with Texas A&M-San Antonio and in instances where space limitations would render the Primary Mark illegible and for situations that.

Logo
Horizontal A&M-SA secondary mark

JPG

PNG

Black and white logo 2
Horizontal A&M-SA secondary black & white mark

JPG

PNG

The Stacked A&M-SA Secondary Mark shown here on Light and Dark backgrounds. Use of the Stacked A&M-SA Secondary Mark is limited to marketing and communications materials intended for audiences that are familiar with Texas A&M-San Antonio and in instances where space limitations would render the Primary Mark illegible and for situations that.

Logo
Stacked A&M-SA secondary mark

JPG

PNG

Black and white logo 2
Stacked A&M-SA secondary black & white mark

JPG

The A&M-SA Tertiary Mark is shown here on Light and Dark backgrounds. The Tertiary Mark should be used for all applications representing the A&M-SA brand when the Primary and Secondary Marks are unfit for use.

Logo
A&M-SA tertiary mark

JPG

PNG

black and white logo 3
A&M-SA tertiary black & white mark

JPG

PNG

The A&M-SA Primary Icon is shown here on Light and Dark backgrounds. The Primary Icon should be used for all applications representing the A&M-SA brand when the Primary, Secondary and Tertiary Marks are unfit for use.

Logo
A&M-SA primary icon 

JPG

PNG

Black and white logo
A&M-SA primary black & white icon

JPG

PNG


Following is the official color palette for the A&M-SA brand. Please use these colors as instructed below to comply with the A&M-SA brand standards.

Primary Palette

Pantone Rich Black C
Web #030000

C73 M68 Y67 K89

R3 G0 B0

You may use this color up to 100% of your design.

Pantone 877 C
Web #84888b

C51 M40 Y39 K4

R132 G136 B139

You may use this color up to 100% of your design.

White
Web #FFFFFF

C0 M0 Y0 K0

R255 G255 B255

You may use this color up to 100% of your design.

Pantone 505C (Madla Maroon)
Web #702E3D

C40 M86 Y59 K39

R112 G46 B61

"Madla" maroon is our first accent color. "Madla" maroon can only be used up to 20% (graphics, web, apparel).


The University Seal should only be used with permission from the Office of the President and is intended for formal documents only (such as degrees, transcripts).

Download zip folder
Download a .zip download folder of all seal versions

Full Color seal
Full color seal

JPG

PNG

Seal all silver
Silver seal

JPG

PNG

Seal white on black
White seal on black

JPG

PNG


Below you will find promotional photo and bio for President Matson.

President Matson

JPG

President Matson's Bio


The University Mascot, General the Jaguar, can be used on informal items and apparel. It is meant for a more casual, fun use.

The Mascot must not be altered or customized in any way. Office of Marketing and Communications is the only department authorized to make customized Jaguars for University sanctioned offices and departments.

The PMS colors for the Jaguar are 423 C and 425 C along with Primary Black.

Download zip folder
Download a .zip download folder of all mascot versions

Full color mascot
Mascot (A)

JPG

PNG

Mascot B
Mascot (B)

JPG

PNG

Mascot C
Mascot (C)

JPG

PNG

Mascot (D)
Mascot (D)

PNG

Mascot E
Mascot (E)
PNG
Mascot F
Mascot (F)
PNG
Mascot G
Mascot (G)
PNG
Mascot H
Mascot (H)
PNG
Mascot I
Mascot (I)
PNG

This logo is for promotional use only.

Vertical logo

Vertical logo

JPG

PNG

Horizontal logo with URL underneath

Horizontal logo

JPG

PNG