University Marketing and Strategic Communications

About Us

We are a team of experienced writers, designers, and marketing strategists dedicated to advancing the University’s goals and priorities. Our tools traverse various media, including advertising, broadcast, print, social media, and web content. We promote the high-impact projects and

Marketing & Strategic Communications Objectives

Our team has identified key objectives to grow our university and advance our institutional priorities. They are as follows:

Enrollment

Increase awareness of the University’s diverse academic programs, student life, and opportunities.

Presidential Initiatives

The University president directly requests these projects or is their call to action for the university’s enterprise.

University Brand

As our institution grows, so does our brand. We are engaged in projects that build our brand, safeguard its integrity, and create a greater audience reach.

University Relations

Build relationships and engage with our alumni, community leaders and members, corporate and private donors, and foundations to provide additional resources, support, and opportunities for our students.

Contact Us

Email the Marketing and Strategic Communications team at StratComm@tamusa.edu with general inquiries or for assistance.

For media inquiries, email PR@tamusa.edu.

Our Team

Jessica Loudermilk
Vice President for Strategic Communications

Email: jessica.loudermilk@tamusa.edu

University Marketing

The Marketing team creates and manages comprehensive strategies to tell A&M-San Antonio’s story and advance its reputation. We establish and maintain compelling brand development, support enrollment, and advancement goals, and implement leadership and administrative initiatives. Through campaigns, programs, and activities, we help the University achieve both long-and short-term objectives.

Team Members

Adrian Jackson
Associate Vice President for Marketing and Digital Strategy
Office: (210) 784-1619
Email: adrian.jackson@tamusa.edu

Dee Garcia
Multimedia Production Specialist
Office: (210) 784-1532

Matthew Hall
Creative Manager
Office: (210) 784-1102

Jacob Schmidt
Web Content and User Experience Strategy Manager
Office: (210) 784-1125

Caylee Tijerina
Editorial and Creative Services Specialist
Office: (210) 784-1456

Strategic Communications

The Strategic Communications team is focused on advancing our University’s initiatives and research through messaging and planning on various topics, from crisis communication to news stories. We assist journalists and other external media outlets in connecting with our faculty, staff, and students to share their work and research with external audiences and highlight academic excellence, institutional objectives, and student success.

Team Members

Sarah McBride
Associate Vice President for University Communications
Office: (210) 784-1603
Email: sarah.mcbride1@tamusa.edu

Sam Boykin
Senior Communications Manager
Office: (210) 784-1115

Kevin Castro
Social Media Coordinator
Office: (210) 784-2445

Mariah Gonzalez
Communications Specialist
Office: (210) 784-1615