
Marketing & Strategic Communications Objectives
Contact Us
For general inquiries or assistance, email the Marketing and Strategic Communications team at StratComm@tamusa.edu.
For media inquiries, email PR@tamusa.edu.
Our Team
Vice President for Strategic Communications
University Marketing
The Marketing team creates and manages comprehensive strategies to tell A&M-San Antonio’s story and advance its reputation. We establish and maintain compelling brand development, support enrollment and advancement goals, and implement leadership and administrative initiatives. Through campaigns, programs, and activities, we help the University achieve both long-and short-term objectives.
Team Members
Adrian Jackson
Associate Vice President for Marketing and Digital Strategy
Office: (210) 784-1619
Email: adrian.jackson@tamusa.edu
Dee Garcia
Multimedia Production Specialist
Office: (210) 784-1532
Adina Lopez
Administrative Coordinator
Office: (210) 784-1103
Jacob Schmidt
Web Content and User Experience Strategy Manager
Office: (210) 784-1125
Caylee Tijerina
Editorial and Creative Services Specialist
Office: (210) 784-1456
Strategic Communications
The Strategic Communications team is focused on advancing our University’s initiatives and research through messaging and planning on various topics, from crisis communication to news stories. We assist journalists and other external media outlets in connecting with our faculty, staff, and students to share their work and research with external audiences and highlight academic excellence, institutional objectives and student success.
Team Members
Sarah McBride
Associate Vice President for University Communications
Office: (210) 784-1603
Email: sarah.mcbride1@tamusa.edu
Sam Boykin
Senior Communications Manager
Office: (210) 784-1115
Kevin Castro
Social Media Coordinator
Office: (210) 784-2445
Mariah Gonzalez
Communications Specialist
Office: (210) 784-1615